Weber Marketing Group’s Josh Streufert is leading a session on branch transformation with Ameriana Bank’s CEO Jerry Gassen and EVP Deborah Robinson at the BAI Retail Delivery Conference in Las Vegas on October 13th.
Branch Transformation – Inspiration, Impact and Dynamic Storytelling
Tuesday, October 13th, 3:00-3:45 PM
The role of the branch is changing in light of new customer preferences and the onslaught of digital and more self-directed banking. But, what opportunities become possible when customers and staff are inspired? How can a branch use technology to promote a more human experience? In this session, you’ll hear the story of how one organization turned a flagship branch into a branded retail experience that uses technology and dynamic storytelling to inspire the community.
- How a branch facility can inspire staff and customers alike
- Integrating social media into the branch experience
- How dynamic storytelling can foster a strong brand experience
It’s not too late to register for the financial industry’s premier conference for powerful tools and actionable insights. View the full conference agenda here.



