Does content marketing make you more interesting?

Content marketing isn’t new. In fact, it’s older than you are. When you consider that John Deere produced The Furrow magazine to “educate” farmers all the way back in 1895, and since then, persuasive copy has been used to sell everything from tires to toys to toilet paper, you realize that we’ve all been marketing content for centuries.

Of course, that doesn’t mean we’re good at it.

Telling a story of optimism. Inviting the community to join in.

OnPoint Community Credit Union recently unveiled its new brand campaign, titled, “Join In”. The series of spots, produced by Weber Marketing Group, showcase Oregon, its people, and the unbridled potential of those who call Oregon home.