How can you truly leverage staff to deliver a unique, powerful branded experience? Join a team of cultural design experts from Weber Marketing Group for this highly interactive, three-hour workshop. Dig deep into the keys that will unlock ways to align, inspire and direct your entire workforce to live your brand in bold, fresh ways.
Monthly Archives: February 2015
Sun Tzu and the Art of the Cheeseburger
What would you do if you were responsible for a new branding campaign for McDonalds? You might look for inspiration from the master brand strategist of millennia past: Sun Tzu. He’d tell you to pick a fight you can win.